Urban League of Portland
Career Fair Bus Campaign

Info
Creative direction and graphic design for a TriMet bus advertising campaign promoting the Urban League of Portland’s April 18, 2024 Career Fair. The campaign used bold color segmentation and clear iconography to transform public transit into moving billboards, maximizing visibility and legibility within a high-traffic urban environment.

Role & Responsibilities
Advertising Campaign · Environmental & Transit Graphics

Industry
Nonprofit · Workforce Development · Public Services